marketing industry blog

There’s a new challenge, Coronavirus, that brings the height of emotion into the consumer lens and will cause companies to reexamine strategies and tactics.  While we all may not agree with the reaction, the numbers tell us that consumers are concerned. Consumer Data A March 2020 First Insights survey found that 66% worry about the […]

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Diedrich RPM Marketing

Working with a marketing agency should be a two-way street. It takes both sides cooperating for the best results and to build a long-lasting and mutually beneficial relationship. As a marketing agency with clients in a wide variety of industries, we’ve learned from our experiences, so we wanted to provide you with some helpful insight. […]

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Diedrich RPM Marketing

Digital Marketing 101: The Fundamentals Digital marketing is marketing online. It encompasses all engagement efforts and marketing through online media channels.  In this Digital Marketing 101 guide, we’ll show you how businesses use Digital Marketing to get found, get leads, and convert those leads to sales. When looking at digital marketing today, we find only […]

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Diedrich RPM Marketing

For years, we have been hearing that, as business owners, we need to turn our marketing efforts on their head in order to effectively reach Millennials. Now, Generation Z (Gen Z) is entering the marketplace and, as marketers, we need to connect with this post-Millenial group of influential customers differently. Who is Generation Z? According […]

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Diedrich RPM Marketing

Have you ever spotted a brand that makes you stop your scroll? Social media is saturated with a lot of content, and most of it is the same. old. stuff.   Feeding Creativity is dedicated to those brands whose feeds (get it?) step outside of the box. It’s all about innovative, artsy, and refreshing brands […]

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Diedrich RPM Marketing

  Have you ever spotted a brand that makes you stop your scroll? Social media is saturated with a lot of content, and most of it is the same. old. stuff.   Feeding Creativity is dedicated to those brands whose feeds (get it?) step outside of the box. It’s all about innovative, artsy, and refreshing […]

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Diedrich RPM Marketing

  Have you ever spotted a brand that makes you stop your scroll? Social media is saturated with a lot of content, and most of it is the same. old. stuff.   Feeding Creativity is dedicated to those brands whose feeds (get it?) step outside of the box. It’s all about innovative, artsy, and refreshing […]

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Diedrich RPM Marketing

5 Questions to Answer When Choosing a Web Design Template Hey, have you heard that brick and mortar retail stores are dying off? Any cursory glance at the business section of a newspaper or online publication source these days tells you as much. What’s a newspaper, you ask? Yeah, they’re dying out, too. Designing a […]

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Diedrich RPM Marketing

We live in the digital age. Online advertising has become imperative for businesses considering the amount of time people are spending ‘plugged in’ on their phones, tablets and computers. So how can your business take advantage of this ‘plugged in’ world? There are many different outlets for online advertising, including social media channels (Facebook, Twitter, […]

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Diedrich RPM Marketing

Some advertisers would argue that it takes as many as seven to ten interactions with a customer to make a sale. That’s a lot of engagement, a lot of time spent getting ads and product information in front of these customers to close those sales. So how do you ensure that your digital advertising is reaching […]

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